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Post Info TOPIC: Planning a Successful Marketing & PR Campaign


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Planning a Successful Marketing & PR Campaign
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17th October 2013, 7:00pm to 9:30pm 

at the Foreign Correspondents’ Club of Thailand (BTS Childom)

 

Are you in the process of planning a marketing or PR campaign and want to know all the steps involved to make it successful? Do you want to outshine your competitor in the market place? Have you rolled out a campaign and didn’t get the results you wanted? If this sounds familiar, then join us for an interactive dinner talk on how to successfully plan and execute your marketing and PR campaign. The take away from this event would be the frame work of a plan you can readily use and roll-out.        

- The foundation of planning

- Mind-mapping the plan and activities

 -Creating a roll-out timeline

 -Bonus: How to work with the media 

 

Whether you’re an entrepreneur starting out or a professional wanting a fresh approach, Pacharee and Kittima will share with you an easy process that can be easily carried out and appeal to your target audience.

 

The meeting is open to the public. The fee is 550 baht for BNOW members and 750 baht for non-members including dinner (3 choices), coffee, tea, juice and soft drinks (2 glasses per attendees).  Early bird offer, book and prepay for your seat and get a 10% discount on event fee. Non-member special, book and prepay for two seats and get an exceptional price of THB 1,100 baht for 2 people. E-mail us now to register and to find out how to take advantage of the early bird offer, bnow@bnow.org.

 

About the Speakers – Pacharee Pantoomano and Kittima Sethi 

Brand Now is a boutique marketing and public relations company with in-depth experience serving multinational and local companies in Thailand. Co-owned by Pacharee and Kittima, the agency’s focus is on below the line. The services range from public relations, direct marketing to event management. The clients’ list includes Reckitt Benckiser, Electrolux, Merck, Pepsi Co and adidas to name a few. To see the company’s project highlight reel and customer testimonials, visit www.brandnow.asia.

Pacharee (Nui) has 15 years’ experience of delivering marketing solutions for some of the world’s most influential brands. From brand management to direct marketing, internal communications and community relations, Pacharee’s proven expertise and solid grasp of market communications come together with stellar results  and leading-edge marketing strategies for her clients.

 

Kittima (Tinny) started her career as a journalist at The Nation where she spent 12 years involved in print and broadcast media (TV and radio). She joined BEC-Tero Entertainment as project coordinator. Kittima has extensive experience in copyediting, copywriting and translation and has written extensively for various publications. As PR consultant, she organizes numerous media events from press conferences, media briefings, to one-on-one interviews. 

 

About BNOW:

BNOW provides a supportive network to professionals in Bangkok.  We have a monthly e-newsletter, organize a monthly networking luncheon called Bangkok Business Connections (BBC) and hold evening talks. Our monthly get-together is to have participants meet and interact, enabling them to put faces to names and to make new friends and business connections in Bangkok.  To get details on our next event, please visit http://bnow.org/event_new.html.  



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the action or business of promoting and selling products or services, including market research and advertising.
Digital marketing plays very important role in the field of marketing
Just if we have a glimpse of what a digital marketer then these would be the figures: The digital marketing salary of an entry-level executive would be around 3 – 4 lakhs per annum. The intermediate level manager has the caliber to get around 4 -5 lakhs.



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